I write ten ideas a day to exercise my “idea muscle”.
The idea of the “10 ideas” exercise is not to produce “good” or “bad” ideas but just to exercise the creativity muscle. To become an idea machine.
They don’t have to be business ideas. Or actionable ideas. It’s just exercise. It’s just to get stronger every day.
Yesterday’s list was a list of “cards” for a game I’m making (my experiment of the week).
I’m sometimes asked to post my idea list. Although this list might seem inconsequential (I’ll never use these for anything), it took me a good 30 minutes. Every day that you write “10 ideas”, your creativity muscle is exercised.
But I had fun writing these down. My only rule was to avoid cliches and passive language and try to have a sense of cliffhanger in that first line).